Pennington Bird
Visual/Retail Branding
Packaging Design
ROLES
Celebrating a 40 year partnership
These concepts were developed for a Pennington retail program with Walmart celebrating 40 years of partnership. With the history in mind, these give a nod to Pennington’s vintage brand look, but in a modernized, eye-catching color palette to capture attention in display and on shelf. Concepts only. Developed at Central Garden and Pet.